Episode 7 / USA / 1 min

Direct Booking Strategy for 2026

Episode 7 explores direct booking strategy for 2026 with practical hospitality insights for operators, technology leaders, and hotel brands.

Guest: Camille Laurent, Maison Digital Hotels

A close-up of a hotel check-in process with a smartphone and card transaction at the reception desk. Cover image for HotelNext podcast episode 7.

Photo: Mikhail Nilov / Pexels

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Welcome to HotelNext. I am Abdellah Aitibour, your host for this episode on direct booking strategy for 2026. Today, Camille Laurent from Maison Digital Hotels joins the conversation to explain what this topic means for hotel operators, hospitality technology teams, revenue leaders, and guest experience decision makers. We look at the operational problem first, then connect it to practical technology choices, staff adoption, market pressure, and the service standards guests expect from modern hotels. The discussion closes with clear takeaways for Canada, the USA, Europe, Africa, and global hospitality markets.

Episode summary

Episode 7 explores direct booking strategy for 2026 with practical hospitality insights for operators, technology leaders, and hotel brands.

  • Camille Laurent from Maison Digital Hotels joins HotelNext for a practical conversation about direct booking strategy for 2026.
  • Why direct booking strategy for 2026 matters for hotel owners, operators, brands, consultants, and hospitality technology teams.
  • How hotel teams can apply the idea without adding unnecessary complexity to operations or guest service.
  • What technology vendors, consultants, and brands should watch next across USA hospitality markets.

Why this episode matters

Welcome to HotelNext. I am Abdellah Aitibour, your host for this episode on direct booking strategy for 2026. Today, Camille Laurent from Maison Digital Hotels joins the conversation to explain what this topic means for hotel operators, hospitality technology teams, revenue leaders, and guest experience decision makers. We look at the operational problem first, then connect it to practical technology choices, staff adoption, market pressure, and the service standards guests expect from modern hotels. The discussion closes with clear takeaways for Canada, the USA, Europe, Africa, and global hospitality markets.